When you chase your taste, you’re open for anything. And you can only end up where you’re supposed to. Taste led us here, where we’ve been brewing off-grid beers for the curious kind ever since. So drink in the journey and join us for some flavor filled adventure. Things are a little different around here. We call it North of Normal.
No More Boring Exploring
Ready to Tap In?
Download the Adventure on Tap Map here, or pick one up at participating locations around town. See you on the paths untraveled.
Go From Tourist to Traveler
See old places in new ways, or discover new places. It’s your adventure. We’re just helping you along.
Share the Journey
At each North of Normal location lies a reward for your curious bravery. Take a picture of your travels and post it using #BeardsNorthOfNormal for a chance to win some official Beards Brewveniers.
Who doesn’t love taking home a little vacation swag that lets folks know what you’re all about? We’re giving away all kinds of exclusive Beards merch, with winners every week. And one GRAND PRIZE winner at the end of summer.